European Communication Summit 2011 - June 30 – July 1, 2011

Brussels

The European Communications Summit is an international conference for corporate communications and public relations professionals from across the globe. Taking place in the heart of Brussels, the conference focuses on areas including Brand and Consumer Communication, Change Communication, Crisis Communications, Reputation and Social Media.

Shaun Wootton, SVP & General Manager of Waggener Edstrom UK, will be taking to the stage to present our social media case study ‘Turing Brands Into Publishers’. Shaun will be discussing how, with the changing influence landscape, digital engagement is key to the success of integrated communications.

Brands are waking up to the fact that it is not enough to simply have a digital presence, they need to be digitally involved. Brands need to become publishers: dynamic content, digital storytelling, SEO, and measurement and analysis tools can fully engage brands with their audiences.

To register to attend the European Communications Summit, click here.